Marketing Specialist - Heavy Equipment Division

Senamas Energindo Mineral, a leading player in Indonesia's mining and energy sector, is seeking a Marketing Specialist to join our Heavy Equipment Division in Banjarmasin. In this role, you will be at the forefront of developing and executing impactful marketing campaigns that drive the growth of our heavy machinery solutions. This is an exciting opportunity to work in a dynamic industry with a company that is committed to innovation and sustainability.

As a Marketing Specialist, you will be responsible for creating comprehensive marketing strategies that align with our business objectives. You will analyze market trends, identify customer needs, and develop targeted campaigns that enhance our brand visibility and market share. This role offers a chance to work with cutting-edge technology and collaborate with a diverse team of professionals.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to promote heavy machinery solutions in Indonesia.
• Analyze market trends and customer needs to identify opportunities for growth.
• Create and manage marketing campaigns using tools like Google Ads, Meta Ads, and email marketing platforms.
• Collaborate with sales teams to drive leads and conversions.
• Monitor campaign performance and provide regular reports to stakeholders.
• Stay updated with industry trends and best practices in marketing.
• Assist in the development of marketing materials such as brochures, presentations, and digital content.
• Participate in trade shows and industry events to showcase our products and services.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 3 years of experience in marketing, preferably in the industrial or manufacturing sector.
• Proven experience in developing and executing marketing campaigns.
• Strong analytical skills with the ability to interpret market data and trends.
• Proficiency in using marketing tools and software such as Google Analytics, SEMrush, and Hootsuite.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Knowledge of Indonesian market and industry regulations.

🛠️ Keahlian

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